JoicoColor Endure Violet Shampoo - For Toning Blonde / Gray Hair (New Formula)

Product Details

• A color-preserving shampoo for illuminating blonde & gray hair
• Enriched with violet dye to ensure optimum toning
• Neutralizes oxidation that can lead to discoloration
• Boasts an exclusive Multi-Spectrum Defense Complex
• Helps extend color longevity & tonal integrity
• Leaves hair cleansed, protected & more manageable